On May 10, 2025, in Nha Trang, Vietnam, Hity – a leading local sustainable fashion brand – officially announced a groundbreaking collaboration with Lina Michkarova (Lina Michy), a prominent travel photographer and inspirational filmmaker on Instagram, for the collection Thong Dong | Wanderlust Threads. Thong Dong immediately brings a fresh perspective to the travel style of those passionate about exploring the globe. Each design, through Lina's lens, invites you to embark on an adventurous journey of discovery through sustainable and responsible fashion.
With the passionate approach of the artisans at Hity, Thong Dong is committed to providing adventure enthusiasts with endless inspiration in every design. The products harmoniously blend a responsible lifestyle with a passion for exploring the world, while celebrating the spirit of travel and a shared commitment to protecting the planet. Hity's sustainability orientation is evident in every detail: from the selection of environmentally friendly materials and collaborations with local artisans, to the distinctive, adventurous spirit of Lina Michy. From soft silk blouses from the Bao Loc highlands of Vietnam, versatile linen trousers, to exquisite handcrafted straw sandals from Nga Son, every product is made from local materials – offering comfort, style, and sustainability for the wearer.
If you're looking for meaningful items, valuable both in form and content, Hity is a place you can trust.
Following Lina Michy Thong Dong, each journey unfolds a world of vibrant colors, from the refreshing green of the forests to the dazzling golden sunlight of tropical cities, all vividly portrayed by Lina through each frame with a heart full of emotion.
"The collaboration with Lina Michy is a significant milestone, realizing Hity's aspirations. We found a deep connection between Lina's passion for travel and love of nature and Hity's mission: to create fashion products that are not only aesthetically pleasing but also inspire a sense of responsibility for sustainable development in every user. Thong Dong | Wanderlust Threads is more than just a collection—it's an invitation to explore the world purposefully and stylishly." - shared Ms. Kim Anh, Hity's Brand Director.
Lina Michy - A captivating adventure through the lens.
Lina Michy is a prominent travel photographer and filmmaker on Instagram, known for her passionate love of nature and wonders. She captures the world through a unique cinematic lens, transforming ordinary moments into vibrant and inspiring experiences. Lina's mission is to foster a deep connection between people and nature, inspiring others to freely explore and admire the world's wonders and experience them from a filmmaker's creative perspective. Through her captivating Instagram account @lina.michy, she guides her followers on a captivating adventure, exploring breathtaking landscapes across the globe—from tranquil beaches to lush rainforests—all presented with a distinctive cinematic style. Lina hopes to offer you a travel experience as vivid as a film, awakening a passion for discovery and a deeper appreciation for the breathtaking beauty of nature.
With 'Thong Dong', Hity and Lina aspire to connect with like-minded souls: clothing is not just for looking good, but also a bridge that helps us feel deeply connected to the world around us, from familiar streets to new and exotic lands. This is a blend of fashion, a passion for travel, and a sustainable spirit, accompanying you on every journey.
Hello travel enthusiasts! I'm Lina, a travel content creator with an endless passion for nature, wildlife, and capturing the world's amazing moments through the lens of film. 🌿📸
"I checked out each item and was absolutely amazed. I love them all. Right now, I'm texting you while wearing this traditional Vietnamese outfit. This is exactly my style: elegant, sophisticated, and incredibly comfortable. Thank you so much for the shoes and the bag – they're amazing. I didn't even feel like I was wearing shoes because they're so light. I'm so excited for the upcoming photoshoot. Although the green pants are a little too big, they fit perfectly with the yellow top. Maybe I have Vietnamese roots, because when I wear this traditional outfit, I feel completely like myself." - Lina
The "Wanderlust Threads" collection will officially launch at Hity on May 15th, 2025. Join Lina and Hity in exploring the intersection of sustainable fashion and a passion for travel, making each of your journeys more memorable and meaningful.
For media inquiries, please contact: Kim Anh. anh.nk@lbdworld.com
Hity is a leading sustainable fashion brand in Nha Trang, Vietnam, with boutiques in Nha Trang and Saigon. Hity specializes in creating elegant, eco-friendly designs inspired by tropical heritage. With a focus on natural materials, traditional craftsmanship, and environmentally conscious production, Hity empowers individuals to express their style while preserving the planet.
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