Ocean Colors in Sustainable Fashion Hity

We created this palette with the desire to bring you closer to the beauty of the deep blue ocean, the endless sandy beach and the vibrant tropical vegetation. All are blended together like heaven and earth always in harmony, to let you escape all worries and open your heart, let the wind caress your shoulders, let the sun kiss your hair, and let Hity take you into the world of natural clothing.

Huyền Hải Lam (#002D37): Deep ocean blue is the main color in Hity’s color palette, bringing a mysterious and profound feeling, like the deep ocean in Nha Trang – where the brand originated. This deep blue not only recreates the beauty of the seabed, where the light gradually fades and the mysteries of the ocean arouse the desire to explore, but also represents the strong, eternal spirit of nature.
This tone brings a sense of peace but power, like the sound of waves in the distance, evoking inner peace and depth. This color not only represents the connection with the Nha Trang sea but also the brand's commitment to sustainable fashion, where each design is imbued with inspiration from nature.

Deep Blue #186663: The deep blue color is like a bridge leading the human heart to the deep ocean. Before reaching the deep sea, this color arouses curiosity, urging to explore the mysteries hidden at the bottom of the ocean. Deep Blue is like a guiding light, gentle yet enchanting, opening up an inspiring journey. This shade is a rich blend of blue and green, bringing a sense of peace and emotional balance, like the gentle rhythm of the ocean waves. The green in Deep Blue connects the color with the natural world, symbolizing life, growth and renewal, reflecting Hity's commitment to sustainability. Representing the peaceful yet vibrant spirit of the ocean, Deep Blue is a bridge between the stillness of deep waters and the sparkling light on the sea surface under the sunlight.

Seagrass #6A8D73: The color of growth and harmony with nature, seagrass has a gentle green color, inspired by coastal plants. This color evokes the image of seagrass beds swaying under clear blue water, where life quietly grows, blending with the rhythm of the ocean.
The soft green of Seaweed symbolizes the growth, regeneration and longevity of nature. It not only represents the vitality of the marine ecosystem but also reflects Hity’s commitment to environmental protection and sustainable fashion. This color brings a sense of peace and intimacy, as a reminder of the deep connection between humans and nature, encouraging a harmonious, environmentally friendly lifestyle.
For Hity, this color contributes to spreading the message of green fashion, where each design is imbued with love for the environment and respect for the beauty of Nha Trang's coastal ecosystem.

Coral #A6B5B4 : Light Coral conveys a subtle neutral tone, bringing elegance and gentleness, while evoking a deep connection with the ocean. The light gray with a touch of blue reflects the soft and natural color of coral reefs under the clear blue water of the sea. This color not only reminds us of the hidden beauty of the marine ecosystem but also brings a sense of peace, like gentle light gliding across the seabed. For Hity, Light Coral is not just a color, but also a symbol of connection with nature, contributing to spreading the spirit of sustainable and environmentally friendly fashion.

Brown Earth #8C7361 : Brown Earth is a tribute to nature - Hity's endless source of inspiration. This color evokes the image of dry clay under the sun or rustic natural wood grains, reflecting the authenticity and sustainability of the soil, where all life originates. For Hity, Brown Earth is not just a color, but also a symbol of the warmth and solidity of Mother Earth, connecting people with the roots of nature. This color tone brings a sense of peace and closeness, like a gentle embrace of the earth and sky, in line with the sustainable fashion spirit that Hity aims for.

Sa Taupe #D2AF94: A warm beige shade that evokes the image of long stretches of golden sand under the bright sunlight of Nha Trang – Hity’s coastal hometown. This shade not only evokes memories of relaxing afternoons by the beach but also represents the warmth and closeness of nature, blending perfectly with the sustainable fashion spirit that Hity pursues. As a neutral tone, Sa Taupe is highly versatile, easily coordinated with many other shades in Hity’s color palette, creating a balance between modernity and natural beauty. This color brings a gentle, relaxing feeling, like a gentle sea breeze. For Hity, Sa Taupe is a symbol of connection with Nha Trang – a place that holds memories of the sea and sunshine, while spreading the spirit of sustainable, gentle and environmentally-friendly fashion.

Chan Chau Bach (#F5F2EB): The warm pearl white in Hity’s color palette evokes the sparkling light of precious pearls from the deep sea. This color not only evokes the pure, natural beauty of pearls created from the ocean floor, but also represents sophistication and minimalism, in harmony with Hity’s sustainable fashion philosophy. As a clean and timeless base color, Chan Chau Bach brings a gentle, elegant feeling, like the gentle light of dawn reflecting on the sea. This tone is especially ideal for outfits made from natural materials such as linen – which is a signature of Hity. Chan Chau Bach is a symbol of purity and longevity, reflecting the brand’s commitment to creating sustainable, elegant fashion inspired by the beauty of Nha Trang sea.